Bridging Theory & Practice in Data Science

Discover with me and learn foundational and advanced concepts in statistics, econometrics, and machine learning, combined with real-world case studies.

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I am Soman and I have created this website to help my readers learn everything I know about data analytics!

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5 years experience in marketing

Masters in Business Analytics

My blogs

This web is dedicated to sharing my knowledge, exploring ideas, and showcasing real-world examples in analytics that I undertook. From foundational concepts to advanced analytics approaches, it's all about navigating the fascinating world of data and discovery.

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Foundations of Statistics

Exploratory Case Studies

Statistical and Analytical Techniques

Applied Techniques & Visualisation

Tools and Codes

Latest projects

My Articles (Work in Progress)

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My Cases (Work in Progress)

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"Using Text Mining to Build Employer Brand in the US Banking Industry"
"Analyzing over 11,000 employee reviews to uncover key trends in employer value propositions and employee sentiments."

Impact: Cited already by 18 academicians in leading journals.

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Curious? Read my research work

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iamsoman95@gmail.com

Note: This website is continuously evolving, with new content and updates being added regularly. Some sections may still be under development, so stay tuned for more!